Welcome to Sports & Entertainment Management
This page will inform you of important upcoming dates .
Below you can find a downloadable copy of the course syllabus. Also, a reminder that extra help will be offered upon request.
Below you can find a downloadable copy of the course syllabus. Also, a reminder that extra help will be offered upon request.
s_e_mgmt_syllabus_2016-2017.doc | |
File Size: | 65 kb |
File Type: | doc |
*College Applications are due by Wed. Feb. 27, 2019
Week of 1/28
1/28- Course Introduction
1/29 - 10,000 Washing Machines Activity
1/30 - 10,000 Washing Machines Presentation
1/31- Topic: Ch. 1 Define sports management
2/1 - Ch. 1 Discuss the 4 Functions of Management
Activity: Olympics
Week of 2/4
2/4- Topic: Ch. 1 Continue 4 Functions of Management
Activity: Complete Olympics Handout
2/5 - Topic: Ch. 1 Define Target Market and SWOT Analysis
Activity SWOT Analysis for the Olympics
2/6 - Topic: Ch. 1 Business Management Principles
2/7- Ch. 1 Plan a HS Sporting Event Project
2/8- Ch. 1 Plan a HS Sporting Event Project
Week of 2/4
2/11- Topic: Ch. 1 Discuss the Decision Making Process
Activity : Review Business Management Principles
Eliminate HS Sports
2/12 - Ch. 1 Discuss Types of Decision Making Styles
Activity: Decision Making Styles
2/13 - Ch. 1 Review
2/14- Ch. 1 Exam
2/15- Ch. 2 Discuss Types of Amateur Sports, The impact of Title IX
Week of 2/25
2/25 -Project: Create a New Sport
2/26 - Project: Create a New Sport
2/27 - Topic: Ch.2 Discuss College Athletics, Types of Managers in College Sports, NCAA Sanctions
Activity: Presentations on New Sports (Extra Credit)
2/28 - Assignment: NCAA Research
3/1- Ch. 2 Review
Week of 3/4
3/4 - Ch. 2 Exam
3/5 - Current Event Activity
3/6- Topic: Effective Traits of a Coach. Activity More Than a Game
3/7 - Activity: More Than a Game. Complete worksheet and debrief.
3/8- Activity: More Than a Game. Complete worksheet and debrief.
Topic: Ch.3 Professional Athletes, Icons, Fanatics and Big League Sports
Topic: Ch. 3 Attracting a Pro Team to City
Activity: Houston Texans Research
Week of 10/29
10/29 - Assignment: Complete the Ch. 3 Houston Texans Activity
10/30- No School - Election
10/31 - Ch. 3 Review
11/1 - Ch. 3 Exam
11/2- Project: Profile a Pro Sports Team
Week of 11/5
11/5 - Project: Profile a Pro Sports Team
11/6 - No School- Election Day
11/7 - Project: Profile a Pro Sports Team
11/8 - Project: Profile a Pro Sports Team
11/9- Activity: Managers/Marketers in Sports Focus: Pete Carroll
Week of 11/12
11/12 - Activity: Managers/Marketers in Sports Focus: Pete Carroll
11/13 - Topic: Ch. 4 Introduction to Marketing
Assignment: Ch. 4 Marketing Functions
11/14 - Topic: Ch. 4 Types of Marketing , Market Segmentation and Target Marketing
Assignment: Ch. 4 Customer Profiles
11/15 - Project: 4Ps
11/16- Project: 4Ps
Week of 11/19
11/19 - Project: 4Ps
11/20 - Project: 4Ps
11/21 - Project: 4Ps
11/22 - No School - Thanksgiving Recess
11/23- No School - Thanksgiving Recess
Week of 11/26
11/26- Project: 4Ps Presentations
11/27 - Project: 4Ps Presentations
11/28 - Ch. 4 Review. Exam will be on Friday 12/8
11/29 - Ch. 4 Quiz on Market Segmentation
11/30- Ch. 4 Exam
Week of 12/3
12/3- Topic: Ch. 5 Product Classifications, the Product Life Cycle and History of Gatorade
12/4 - Assignment: Ch. 5 Gatorade Research & Critical Thinking
12/5 - Topic: Branding & Licensing
12/6 - Topic: The Rise of NIKE
12/7 - Assignment: Brand X; Creating a New Brand
Week of 12/10
12/10- Ch. 7 The Fall of Lance Armstrong; The Impact of Branding
12/11 Ch. 7 The Fall of Lance Armstrong; with Debrief
12/12- Ch. 7 Quiz
12/13- Activity: Managers/Marketers in Sports Focus: Bo Jackson
12/14- Activity: Managers/Marketers in Sports Focus: Bo Jackson
Week of 1/28
1/28- Course Introduction
1/29 - 10,000 Washing Machines Activity
1/30 - 10,000 Washing Machines Presentation
1/31- Topic: Ch. 1 Define sports management
2/1 - Ch. 1 Discuss the 4 Functions of Management
Activity: Olympics
Week of 2/4
2/4- Topic: Ch. 1 Continue 4 Functions of Management
Activity: Complete Olympics Handout
2/5 - Topic: Ch. 1 Define Target Market and SWOT Analysis
Activity SWOT Analysis for the Olympics
2/6 - Topic: Ch. 1 Business Management Principles
2/7- Ch. 1 Plan a HS Sporting Event Project
2/8- Ch. 1 Plan a HS Sporting Event Project
Week of 2/4
2/11- Topic: Ch. 1 Discuss the Decision Making Process
Activity : Review Business Management Principles
Eliminate HS Sports
2/12 - Ch. 1 Discuss Types of Decision Making Styles
Activity: Decision Making Styles
2/13 - Ch. 1 Review
2/14- Ch. 1 Exam
2/15- Ch. 2 Discuss Types of Amateur Sports, The impact of Title IX
Week of 2/25
2/25 -Project: Create a New Sport
2/26 - Project: Create a New Sport
2/27 - Topic: Ch.2 Discuss College Athletics, Types of Managers in College Sports, NCAA Sanctions
Activity: Presentations on New Sports (Extra Credit)
2/28 - Assignment: NCAA Research
3/1- Ch. 2 Review
Week of 3/4
3/4 - Ch. 2 Exam
3/5 - Current Event Activity
3/6- Topic: Effective Traits of a Coach. Activity More Than a Game
3/7 - Activity: More Than a Game. Complete worksheet and debrief.
3/8- Activity: More Than a Game. Complete worksheet and debrief.
Topic: Ch.3 Professional Athletes, Icons, Fanatics and Big League Sports
Topic: Ch. 3 Attracting a Pro Team to City
Activity: Houston Texans Research
Week of 10/29
10/29 - Assignment: Complete the Ch. 3 Houston Texans Activity
10/30- No School - Election
10/31 - Ch. 3 Review
11/1 - Ch. 3 Exam
11/2- Project: Profile a Pro Sports Team
Week of 11/5
11/5 - Project: Profile a Pro Sports Team
11/6 - No School- Election Day
11/7 - Project: Profile a Pro Sports Team
11/8 - Project: Profile a Pro Sports Team
11/9- Activity: Managers/Marketers in Sports Focus: Pete Carroll
Week of 11/12
11/12 - Activity: Managers/Marketers in Sports Focus: Pete Carroll
11/13 - Topic: Ch. 4 Introduction to Marketing
Assignment: Ch. 4 Marketing Functions
11/14 - Topic: Ch. 4 Types of Marketing , Market Segmentation and Target Marketing
Assignment: Ch. 4 Customer Profiles
11/15 - Project: 4Ps
11/16- Project: 4Ps
Week of 11/19
11/19 - Project: 4Ps
11/20 - Project: 4Ps
11/21 - Project: 4Ps
11/22 - No School - Thanksgiving Recess
11/23- No School - Thanksgiving Recess
Week of 11/26
11/26- Project: 4Ps Presentations
11/27 - Project: 4Ps Presentations
11/28 - Ch. 4 Review. Exam will be on Friday 12/8
11/29 - Ch. 4 Quiz on Market Segmentation
11/30- Ch. 4 Exam
Week of 12/3
12/3- Topic: Ch. 5 Product Classifications, the Product Life Cycle and History of Gatorade
12/4 - Assignment: Ch. 5 Gatorade Research & Critical Thinking
12/5 - Topic: Branding & Licensing
12/6 - Topic: The Rise of NIKE
12/7 - Assignment: Brand X; Creating a New Brand
Week of 12/10
12/10- Ch. 7 The Fall of Lance Armstrong; The Impact of Branding
12/11 Ch. 7 The Fall of Lance Armstrong; with Debrief
12/12- Ch. 7 Quiz
12/13- Activity: Managers/Marketers in Sports Focus: Bo Jackson
12/14- Activity: Managers/Marketers in Sports Focus: Bo Jackson